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Peer-reviewed conference paper

  • Writer: Xinyi Zuo
    Xinyi Zuo
  • Jul 25, 2025
  • 1 min read

Updated: Nov 11, 2025


Zuo, X., & Feng, Y. (2025, August). Immersed across cultures: Narrative transportation, platform affordances, and Li ziqi’s global appeal on YouTube. Paper presented at the Annual Conference of AEJMC, San Francisco, CA.




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